To be an industry leader in developing countries as a one-stop quality tertiary education provider.
PACESB aims to become a leading quality education provider which caters to the needs of developing countries in terms of holistic education to produce graduates who are employable with entrepreneurial, moral values, communication, analytical, problem-solving and decision making skills in addition to instill a sense of social responsibility towards self, their workplace and community. In order to achieve this mission, employees are required to carry out all the policies, strategies, and work procedures. Using up-to-date educational technology to efficiently, effectively, creatively and innovatively work towards excellence in services while providing value to shareholders with work-life quality, learning and growth opportunities for employees.